Introduction: AI with judgment, not as a shortcut At GooApps®, we have long defended a simple idea: AI can accelerate processes, but what truly matters is understanding what it does, why it does it, and for whom it does it. Programming with AI is not about delegating decisions without context; it is about designing systems […]

Introduction: AI in QA is about judgment, not speed At GooApps®, applying AI to QA has never been about speed. It has always been about judgment and control. As a QA professional, my goal is not to have AI “do the testing for me,” but to use it to improve coverage, detect risks earlier, and […]

More than 1,000 hours of training, research, and development to apply artificial intelligence with judgment, ethics, and measurable results. “AI can accelerate processes, but what truly matters is understanding what it does, why it does it, and for whom it does it.” Introduction In 2025, at GooApps®, we decided to take artificial intelligence applied to […]

Introduction At GooApps®, 2025 was the year we stopped “experimenting with AI” and started working with generative AI deliberately. We invested more than 1,000 hours in internal training, research, and development to learn how to apply AI in a way that is useful, verifiable, and responsible—avoiding both hype and risky shortcuts. This learning did not […]

Blinca is an accessible digital scavenger hunt app developed together with GooApps. A solution that allows the creation of public and custom gymkanas for companies, schools, and institutions, removing the need for physical presence while expanding reach without losing its educational and inclusive essence.

In this guide we go through what an AI chatbot is, the key technologies behind it, real use cases, market trends, and the main steps to develop it successfully.